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Top 100 IG Influencer (Beauty - Worldwide)
A curated selection of top performing influencers in this category.
Detailed Rankings
| Rank | Name | Followers | Following | Media | Eng. Rate |
|---|---|---|---|---|---|
| 1st |  Kylie@kyliejenner | 391.78M | 130 | 7.35K | 0.51% |
| 2nd |  Kim Kardashian@kimkardashian | 354.16M | 350 | 6.56K | 0.4% |
| 3rd |  badgalriri@badgalriri | 149.5M | 1.69K | 5.02K | 1.66% |
| 4th |  JISOO🪐@sooyaaa__ | 80.17M | 0 | 1.28K | 3.52% |
| 5th |  CHANEL@chanelofficial | 59.9M | 3 | 7.07K | 0.04% |
| 6th |  HUDA BEAUTY@hudabeauty | 57.5M | 1.75K | 3.12K | 0.07% |
| 7th |  Sunny Leone@sunnyleone | 56.3M | 110 | 5.91K | 0.05% |
| 8th |  Kris Jenner@krisjenner | 51.7M | 742 | 7.16K | 0.20% |
| 9th |  Rashmika Mandanna@rashmika_mandanna | 48.4M | 340 | 866 | 2.07% |
| 10th |  Natasha Wilona@natashawilona12 | 42.9M | 1.35K | 1.71K | 0.15% |
| 11th |  Samantha@samantharuthprabhuoffl | 37.4M | 882 | 1.69K | 0.72% |
| 12th |  Aurelie Hermansyah Atta@aurelie.hermansyah | 35.9M | 4.32K | 4.04K | 0.11% |
| 13th |  Shay Mitchell@shaymitchell | 35.1M | 1.38K | 6.66K | 0.10% |
| 14th |  Addison@addisonraee | 34.1M | 2.42K | 300 | 0.86% |
| 15th |  Chiara Ferragni ✨@chiaraferragni | 28.1M | 2.93K | 17.37K | 0.75% |
| 16th |  Sadie Sink@sadiesink_ | 27.3M | 0 | 132 | 3.46% |
| 17th |  Jessica Mila Agnesia@jscmila | 25.7M | 2.11K | 2.07K | 0.27% |
| 18th |  Simonetta Lein@simonettalein | 24.1M | 226 | 1.14K | 2.30% |
| 19th |  ARAIK GALSTYAN@ariakgalstyan_official | 23.4M | 360 | 4.71K | 0.59% |
| 20th |  Deolane Bezerra@deolane | 22.1M | 1.44K | 338 | 5.43% |
| 21st |  Mari Maria@marimaria | 21.7M | 1.9K | 4.29K | 0.21% |
| 22nd |  Kathryn Bernardo 🐘@bernardokath | 20.6M | 1.67K | 2.72K | 1.26% |
| 23rd |  James Charles@jamescharles | 19.9M | 689 | 1.38K | 1.11% |
| 24th |  Bretman Rock@bretmanrock | 19.3M | 473 | 2.01K | 1.74% |
| 25th |  Hania Aamir 哈尼亚·阿米尔@haniaheheofficial | 19.3M | 0 | 0 | 1.18% |
| 26th |  BIANCA BOCA ROSA@bianca | 19.2M | 2.93K | 8.2K | 0.35% |
| 27th |  NikkieTutorials@nikkietutorials | 19M | 461 | 2.96K | 0.91% |
| 28th |  Luisa Fernanda Cataño Rios@luisafernandaw | 19M | 5.21K | 6.83K | 0.08% |
| 29th |  Keerthy Suresh@keerthysureshofficial | 18.8M | 1.31K | 1.17K | 0.96% |
| 30th |  Kashika Kapoor 🌟@kashikakapoor09 | 18.8M | 335 | 1.29K | 0.82% |
| 31st |  Franciny Ehlke Maleh@francinyehlke | 18.7M | 589 | 1.85K | 1.93% |
| 32nd |  Liza Soberano@lizasoberano | 18.2M | 598 | 391 | 0.88% |
| 33rd |  Amanda Manopo@amandamanopo | 17.2M | 1 | 85 | 1.10% |
| 34th |  Heart Evangelista@iamhearte | 16.4M | 4.42K | 17.85K | 0.14% |
| 35th |  REGAE@regina.daniels | 15.8M | 469 | 1.01K | 1.52% |
| 36th |  جيهان هاشم@jehan.hashim | 15.5M | 374 | 2.52K | 0.72% |
| 37th |  Mrunal Thakur@mrunalthakur | 15.4M | 763 | 2.19K | 1.19% |
| 38th |  Ayeza Khan@ayezakhan.ak | 14.8M | 0 | 0 | 0.33% |
| 39th |  Pia Jauncey@piajauncey | 14.6M | 3.5K | 6.39K | 0.19% |
| 40th |  Miranda Kerr@mirandakerr | 14.3M | 7.5K | 3.26K | 0.15% |
| 41st |  Fahriye Evcen Ozcivit@evcenf | 13.7M | 335 | 972 | 0.96% |
| 42nd |  VIVI@vivi | 13.6M | 2.16K | 2.7K | 0.18% |
| 43rd |  Amy Jackson Westwick@iamamyjackson | 13.5M | 1.02K | 749 | 0.56% |
| 44th |  Muhammad Rizky Billar@rizkybillar | 13.5M | 1.2K | 1.23K | 0.30% |
| 45th |  Jeffree Star@jeffreestar | 13.3M | 73 | 6.24K | 1.12% |
| 46th |  Maite Perroni Beorlegui@maiteperroni | 13.2M | 2.91K | 2.12K | 0.48% |
| 47th |  Supreme@supremenewyork | 13M | 117 | 2.48K | 0.37% |
| 48th |  Goar Avetisyan@goar_avetisyan | 12.4M | 293 | 10.6K | 0.50% |
| 49th |  Yeri MUA💗✨@yerimua | 12.3M | 1.57K | 63 | 1.08% |
| 50th |  Ingrid Ohara@oharaingrid | 12.1M | 246 | 455 | 0.29% |
| 51st |  Jessica Jung@jessica.syj | 11.9M | 6 | 1.34K | 0.54% |
| 52nd |  Red Velvet Official@redvelvet.smtown | 11.8M | 6 | 5.04K | 0.66% |
| 53rd |  JoseMarieViceral / Vice Ganda@praybeytbenjamin | 11M | 1.03K | 2.12K | 0.26% |
| 54th |  Vidya Balan@balanvidya | 10.1M | 98 | 873 | 0.38% |
| 55th |  ♔Winnie Harlow♔@winnieharlow | 10M | 2.76K | 4K | 0.42% |
| 56th |  ANDREA VALDIRI@andreavaldirisos | 9.9M | 5 | 521 | 2.27% |
| 57th |  Nupur Sanon@nupursanon | 9.6M | 319 | 861 | 1.52% |
| 58th |  Nabilla Vergara@nabilla | 9.5M | 496 | 1.5K | 0.97% |
| 59th |  Bharti Siingh@bharti.laughterqueen | 9.3M | 2.48K | 5.41K | 3.06% |
| 60th |  Elli AvrRam@elliavrram | 8.9M | 937 | 1.73K | 0.39% |
| 61st |  Krithi Shetty@krithi.shetty_official | 8.8M | 550 | 310 | 4.22% |
| 62nd |  Elnaz Golrokh@elnaz_golrokh | 8.8M | 1.08K | 2.78K | 1.17% |
| 63rd |  Feroze Khan 🇵🇰@ferozekhan | 8.7M | 0 | 0 | 1.06% |
| 64th |  JACLYN TORREY💍@jaclynhill | 8.6M | 995 | 1.94K | 0.40% |
| 65th |  Marzia Kjellberg@itsmarziapie | 8.5M | 89 | 1.75K | 5.01% |
| 66th |  Rare Beauty by Selena Gomez@rarebeauty | 8.5M | 395 | 4.74K | 0.48% |
| 67th |  Kriti Kharbanda@kriti.kharbanda | 8.4M | 1.11K | 2.48K | 0.64% |
| 68th |  Nagma Mirajkar@nagmamirajkar | 8.3M | 991 | 3.91K | 2.72% |
| 69th |  La Insuperable@lainsuperable | 8.2M | 387 | 6.83K | 0.81% |
| 70th |  ZN@zaira.nara | 8.2M | 1.3K | 5.94K | 0.53% |
| 71st |  Sonal Chauhan@sonalchauhan | 7.9M | 872 | 2.92K | 0.83% |
| 72nd |  Neelam Muneer Khan@neelammuneerkhan | 7.9M | 10 | 1.25K | 0.74% |
| 73rd |  Tejasswi Prakash@tejasswiprakash | 7.7M | 308 | 1.19K | 2.77% |
| 74th |  Mother of Draguns@nikitadragun | 7.7M | 150 | 880 | 0.92% |
| 75th |  2000@dew_jsu | 7.4M | 990 | 731 | 2.98% |
| 76th |  Sooyoung Choi@sooyoungchoi | 7.4M | 31 | 1.89K | 1.82% |
| 77th |  Tasya Farasya@tasyafarasya | 7.4M | 1.14K | 4.02K | 0.65% |
| 78th |  N I C O L E A M A D O@amadorat | 7.3M | 513 | 491 | 0.56% |
| 79th |  Glo Da P@glorillapimp | 7.2M | 799 | 42 | 3.02% |
| 80th |  زينة الدليمي@95zinah | 7.1M | 490 | 110 | 0.74% |
| 81st |  Kalyani Priyadarshan@kalyanipriyadarshan | 7M | 941 | 474 | 7.41% |
| 82nd |  Miss Universe@missuniverse | 7M | 280 | 6.76K | 0.86% |
| 83rd |  Aqeela Aza Calista@aqeelacalista | 6.9M | 1.11K | 193 | 2.86% |
| 84th |  b@rklopperr | 6.9M | 2.15K | 1.35K | 2.26% |
| 85th |  Parul Garg@parulgargmakeup | 6.7M | 1K | 5.12K | 3.93% |
| 86th |  Zahrah S Khan@zarakhan | 6.6M | 1.72K | 1.12K | 1.35% |
| 87th |  ALANA MONTEIRO@alanaamonteiro_ | 6.3M | 0 | 1.48K | 0.85% |
| 88th |  Triptii Dimri@tripti_dimri | 6.1M | 751 | 598 | 2.49% |
| 89th |  KYLESISTER@therealkylesister | 6.1M | 767 | 1.41K | 1.67% |
| 90th |  Nicola Coughlan@nicolacoughlan | 6M | 1.79K | 506 | 2.05% |
| 91st |  Mar@mariale | 6M | 1.19K | 6.52K | 1.84% |
| 92nd |  Adesua Etomi-Wellington@adesuaetomi | 5.9M | 1.14K | 691 | 1.04% |
| 93rd |  Rashami Desai@imrashamidesai | 5.8M | 707 | 2.05K | 1.59% |
| 94th |  D O R I S J O C E L Y N@dorisjocelynn | 5.8M | 1.75K | 543 | 1.33% |
| 95th |  Banen Naem | بنين نعيم@baneenstars | 5.8M | 1.34K | 296 | 0.97% |
| 96th |  Carol Peixinho 🐠@carolpeixinho | 5.8M | 2.41K | 5.79K | 0.97% |
| 97th |  Wamiqa Gabbi@wamiqagabbi | 5.7M | 1.87K | 387 | 2.79% |
| 98th |  ตู / t u@tontawan | 5.6M | 746 | 809 | 3.01% |
| 99th |  Iuliia Velcheva@by_velcheva | 5.6M | 18 | 501 | 0.97% |
| 100th |  Srinidhi Shetty 🌸@srinidhi_shetty | 5.5M | 91 | 907 | 4.78% |